This is the answer...
- Financial details of your company: Yes! Pretty straightforward. If we have to pitch to a business journalist/newspaper/magazine/ electronic channel, they are looking at numbers- revenues, profits, margins, employee count, etc...
90% of the times, if you ask a PR consultant, about what's on his mind, pat will come a reply "I need to get a story for my client."
This is perhaps one of the most stressful time for the consultant as his bread and butter depends on it. No matter, how many big plans you make, no matter how gre... (more)
A recent study suggests that PR or 'Public Relations' is one of the most stressful and caffeinated job in the world. Off course, look at the things that a PR consultant has to undertake.
I have had many newbies, hoping to turn awesome consultants one day ask me this question- What does a PR adv... (more)